Hessam Sarooghi is Assistant Professor of Entrepreneurship & Innovation in the Lacy School of Business at Butler University, USA.  His primary research interest is focused on studying the experiential approaches in identifying and developing entrepreneurial opportunities informed by the nuances of design science. His research has been published in top entrepreneurship and management journal, including Academy of Management Review, Journal of Business Venturing, Small Business Economics, and, Journal of Small Business Management. In the field of the workshop, he has presented two studies in Babson College Entrepreneurship Research Conference (BCERC) and European Conference on Information Systems (ECIS) in 2019. hsaroogh@butler.edu